So you have your photo studio all set up. The light is pointed at your product and you’re using a diffuser and reflector to avoid harsh shadows. Now, you just point your camera at the product and take a picture, right? Not quite. You might want to compose the photo… Read More »Five Photo Composition Rules for DIY Product Photography
You’re a small business just starting out. You just need a handful of photos of your product for your webstore. You can hire a freelance photographer, but you’d rather save the money. From our series on DIY product photography, you know you can take your own product photos fairly cheaply.… Read More »How to Pick a Camera for Product Photography
When we first looked into DIY product photography, we weren’t big believers in photography diffusers and reflectors. Photographers use these tools to soften the lights and shadows on the thing they’re photographing. But we like dramatic photos with contrasting lights. We were going to skip the photography diffuser and reflector… Read More »Making a DIY Photography Diffuser and Reflector for Under $5.00
Professional photo studios with their fancy lights, floor-length background, and specialized light-reflecting equipment can get expensive. Small businesses can’t often afford anything close to that. But if you want professional-level product photos for your webstore, you’ll need a studio. Is there a way to set one up on a budget?… Read More »How to Set Up a DIY Photo Studio for $20.00
First impressions are important. This is why you’ll need great product photos, especially if you plan to sell anything on the internet. But not everyone has money to hire a professional photographer. You might need to take the photos yourself. So, in this next series of articles, we’ll show you… Read More »How to Take Great DIY Product Photography for eCommerce
For any new business that will operate from a physical location—be it an office, a storefront, or a kitchen—you’ll have to sign a commercial lease agreement. And, let’s face it, these agreements often are boring to read and hard to understand. So, you just get a lawyer to review the… Read More »How to Read a Commercial Lease Agreement
As a new small business owner, you’ve probably heard “ask an accountant” a lot. Well, you don’t have an accountant. And unless someone in your family or a friend is an accountant, you probably don’t even know where to find one. So, we’re here to share some tips on how… Read More »How to Hire an Accountant or CPA for Your Small Business
Ever heard of the Google Sandbox Effect? We hadn’t either, up until very recently. And, by the time we learned about it, it was too late for us to avoid it. That’s why we’re inserting this blog post earlier into the timeline for our step-by-step guide on how to start… Read More »How to Avoid the Google Sandbox Effect, for Startups
There are many ways a small business can get a logo. You can hire a marketing firm, you can hire a freelance logo designer, or you can use a free logo maker from the internet. If you are artistically inclined and aren’t afraid to learn how to use an image… Read More »How to Design Your Own Logo
Most businesses want a logo. In fact, big companies often pay a lot of money to get a custom-designed one. But, as a small startup, you probably don’t have that kind of budget. You need an alternative. Fortunately, there are lots of free logo design software on the internet that… Read More »Are Free Logo Design Software Any Good?
